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LOCAL · BY ONE PERSON · WITH A REAL NUMBER YOU CAN CALL

I'm Nicole. I've been selling on Marketplace for two years. Now I do it for other Utah households too.

UtahLister came out of selling my own family's items on Facebook Marketplace and KSL. The pattern was always the same: the photos and the pricing were the slow part. So I started doing those parts for other people.

Nicole Balsewicz, founder of UtahLister

WHY THIS EXISTS

It started with a stroller I'd been meaning to list for four months.

I sold it in a weekend after I finally took clear photos and priced it against what other 2022 strollers were actually going for in Utah County. Then I helped a friend do hers. Then a friend of a friend. By the third one, I realized: this is what people need help with. Not selling, exactly. The starting.

I made it a business in early 2025 with three rules: I never touch your account, I never take your items, I never take a cut. Those rules haven't changed and they aren't going to.

WHAT STAYS YOURS

  • Your accounts
  • Your buyer conversations
  • Your meetups
  • Your payment and payout
  • Your final yes or no on every listing

WHAT I BELIEVE ABOUT SELLING STUFF IN UTAH

Three things I'd stake the business on.

01

Online is where serious buyers look.

Signs alone aren't enough anymore — most people Google before they drive.

02

The seller stays in control.

Of the account, the item, the meetup, the money. Anything else creates risk neither of us needs.

03

Honest about flaws beats hype words every time.

"Scratch on the left leg" sells faster than "must see — won't last." Always.

REAL SITUATIONS

Different situations, same underlying problem.

Most of my work falls into four buckets — moving sales, downsizing projects, estate transitions, and garage-sale-day prep. A pile of items, a deadline, and not enough time to do the listing work right. That's the part I take.

READY WHEN YOU ARE

Let me take the listing work off your plate.

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